Community Awareness and Multimedia Campaign
This campaign will engage volunteers to reach out to local businesses to participate in a program specifically designed to enable these business owners and managers to identify possible victims and educate them how to pass this information to law enforcement. This program will also encourage these businesses to post the National Human Trafficking Resource Center hotline number in and around their establishment. This campaign will also encourage them to sponsor monthly awareness events and training sessions. This will be accomplished with written and visual materials such as manuals, brochures, and video presentations. In addition, efforts to raise general awareness about the issue of human trafficking, IGTBOK, Inc. will utilize a variety of media such as billboards-highway and community, mall signs, airport shuttle signage, buses, taxi signage, social media platforms such as Facebook, Twitter, Google+, and display advertising. The message will read Human Trafficking: Stop Modern Day Slavery. These campaigns will also be multilingual to cast a wider net of awareness.